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Making E-Business work for you

Home pageBusinessWagga Wagga Business Chamber • Making E-Business work for you

4th February, 2009

Making E-Business work for you

 

A full day workshop by Austrade’s e-business specialist

When: Wednesday 18th February, 2009
Where: Wagga Wagga City Council Chambers, cnr Baylis & Morrow Street, Wagga Wagga NSW 2650
Commences: 10.00am, ends 5.00pm

Following positive feedback received from the 2007 event the NSW Department of State & Regional Development invite you to attend a full day workshop presented by Austrade’s e-business specialist, David Turner.

The event will provide information, knowledge and tips to gain a better understanding of e-business tools and assist you to develop an integrated online export strategy for your business. Each participant will receive a full set of course notes.

Topics Covered:

- ‘Why do business online?’
 Learn how to develop a foundation upon which to build a strategic plan to reach a global market.
- ‘Principles of website design’
 See what elements are employed on successful websites and how these are used to drive business objectives turning web browsers into web customers.
- ‘The Basics of Search Engine Optimisation’
 Learn the basics of how search engines index your website and how to layout content on your site to ensure a listing.
- ‘How to market your business online’
Marketing your website to a relevant audience is equally as important as building a site and is often overlooked. Learn different methodologies and strategies employed to reach a targeted audience.
- ‘Selling online’
Learn about taking payments online the issues you need to look out for and how to select a shopping cart software package.
- ‘Website Walk-throughs’
Participate in an interactive feedback session including participant website reviews and evaluations. Receive practical advice about what is being done correctly and what can be improved upon.

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